Steve Jobs’ Greatest Presentation

July 13, 2007

Very good analysis from Businessweek on the iPhone presentation made by Steve Jobs – it highlights 5 key lessons for making an unforgettable pitch. Thanks to Qazi (of Mentor Graphics and G&W) for directing us to this article. With this presentation at Macworld in January, Steve Jobs created a frenzy amongst gadget fans around the world. I, for one, am dying to own an iPhone. My brother who lives in Hong Kong where the service will not be available for at least 6 months, has got himself one because he just had to have it! The power of Steve Jobs to innovate and pitch a product has yet to be surpassed by anyone else I know.

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