Thanks … but what do i do with this?
April 27, 2012 at 12:06 am 12 comments
I received a package in the mail. Like most people I love presents. Quickly tore open the packaging to discover that it was a gift from Standard Chartered where I have been maintaining an account for some years. Not that I am not grateful but what do I do with this cricket helmet and ball exactly? Any suggestions?
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1.
Zaheer Kidvai | April 27, 2012 at 12:18 am
You could give it to Sabeen … Anything to do with Cricket is useful for her
2.
shobz | April 27, 2012 at 12:18 am
Donate it to some under privileged child
3.
Muhammad Adnan | April 27, 2012 at 12:26 am
donate it to those kids who can’t buy helmet and ball.
You will easily find these kids here
4.
Usman Latif | April 27, 2012 at 12:28 am
hey Jehan.. we’ll play cricket together!
5.
hamidminhas | April 27, 2012 at 12:33 am
The first person commenting (that’s me) should be sent for loving, playing and living this game in daily basis
6.
Usman Latif | April 27, 2012 at 12:35 am
hey Jehan.. we’ll play cricket together!
7.
hamidminhas | April 27, 2012 at 12:35 am
The first person commenting (yeah that’s me) should get this in his mailbox for loving, playing and living this game daily
8.
Shahrukh | April 27, 2012 at 12:57 am
Please send it to me :p
9.
Yaserr | April 27, 2012 at 3:51 am
Buy a bat and start playing the game
10.
Tariq Aftab | April 27, 2012 at 8:24 am
Nothing to worry about. We need sportsman spirit.
11.
Jehan | April 27, 2012 at 8:30 am
Overwhelming number of comments received on Twitter. These will have to be read bottom-up for some of the comments to make sense. Thanks everyone for your comments. In response, yes of course women play cricket but although I am a great fan of cricket, I am not one of the women who has ever played – and in my current state of health (bad knees and all) I would not be able to anyway.
As for giving this to a kid, it is too large a helmet to fit on a kid’s head. Considering Sabeen’s request 
Haseeb Shaukat @haseebshaukat
@jibranjamshad @jehan_ara +1
in reply to @jibranjamshad
Ted Rubin @TedRubin
RT @samramuslim: Had bank mktg team spent a little effort in reviewing customer info-they wud have had a wowed cust instead @jehan_ara #RonR
Samra Muslim @samramuslim
@inawab u shud go and give a kick to ur bank’s stoopid marketing ppl!! @jehan_ara
in reply to @inawab
Nawab @inawab
@samramuslim @jehan_ara haha… Send it to me… Thats my differed bonus payment i guess
in reply to @samramuslim
Anthony Permal @anthonypermal
@samramuslim @jehan_ara @shobz I know. I’m trying to irritate u n it’s working
in reply to @samramuslim
Major @MajorSaheb
@samramuslim @jehan_ara Very much highlighting it. Hope they send her a travelling bag tommorow. A gesture of realization!
in reply to @samramuslim
Samra Muslim @samramuslim
@anthonypermal ofcourse they do!! That’s not really the point here… @jehan_ara @shobz
in reply to @anthonypermal
Samra Muslim @samramuslim
@MajorSaheb I think @jehan_ara ‘s blog and tweet IS highlighting that point – no?
in reply to @MajorSaheb
Anthony Permal @anthonypermal
@samramuslim @jehan_ara @shobz women don’t play cricket?
in reply to @samramuslim
Sabeen Mahmud @sabeen
@samramuslim @shobz It is quite ridiculous but just a reminder, women play cricket! I am desperate for that helmet! Paging @jehan_ara
in reply to @samramuslim
Samra Muslim @samramuslim
@anthonypermal SCB sent @jehan_ara at cricket helmet!!! @shobz
in reply to @anthonypermal
Major @MajorSaheb
@samramuslim @jehan_ara Very true. But I believe if we highlight it, and let them know. It might be useful.
in reply to @samramuslim
Major @MajorSaheb
@samramuslim @jehan_ara I am sure they dont do their homework. Cause this just kills the idea of customer appreciation. Customer isnt happy
in reply to @samramuslim
Tauseef Haider @Tauseef_TIP
youtube.com/watch?v=Sh-JRo… you might like in context of marketing and social media @MajorSaheb @samramuslim @jehan_ara
Samra Muslim @samramuslim
@MajorSaheb a nice travel bag cud be a more useful gift to send @jehan_ara !
in reply to @MajorSaheb
Major @MajorSaheb
@samramuslim @jehan_ara Either you do a one on one basis customer survey, before giving out stuff. Or you give them options,but with a pitch
in reply to @samramuslim
Samra Muslim @samramuslim
@MajorSaheb SCB knows a lot about @jehan_ara – they just didn’t look! From here CC or a/c info they wud know she travels a lot for eg
in reply to @MajorSaheb
Major @MajorSaheb
@samramuslim @jehan_ara You might want to compile a list of customers who got baffled up. And send it to higher ups in SC. Might help.
in reply to @samramuslim
Samra Muslim @samramuslim
@MajorSaheb if customer is asked to choose – u loose the ‘wow’ factor! U gotta reach out to them smartly!! @jehan_ara
in reply to @MajorSaheb
Asim Zeeshan @asimzeeshan
@jehan_ara they want you to start playing cricket *sarcasm* lol
in reply to @jehan_ara
Samra Muslim @samramuslim
@MajorSaheb customer data is all there! Targeted customer comms is the key! Its the information age not ice age yaar!! @jehan_ara
in reply to @MajorSaheb
Adeel Asad. @Aadii_
… #StandardChartered
@jehan_ara Damn, why on earth did i closed my account ? Why o Why . I missed a potential opportunity here.
in reply to @jehan_ara
jehan_ara @jehan_ara
Thanks Standard Chartered but … what do I do with this exactly? jehanara.wordpress.com/2012/04/27/tha…
Retweeted by @asimzeeshan
Samra Muslim @samramuslim
And @jehan_ara is the 3rd SCB customer in my #SocialMedia circle who is ‘baffled’ by the Standard Chartered ‘gift’ …!
Retweeted by @asimzeeshan
in reply to @jehan_ara
Major @MajorSaheb
@samramuslim @jehan_ara It would be more better and be more loved by a customer, if they were given a list of options to select from.
in reply to @samramuslim
Major @MajorSaheb
@samramuslim @jehan_ara Not useful for them I know. But Golf Club has other recreational activities too.But I agree,research should be done.
in reply to @samramuslim
Samra Muslim @samramuslim
@MajorSaheb ya – great for those who play golf – what about those who don’t?! @jehan_ara
in reply to @MajorSaheb
Samra Muslim @samramuslim
And @jehan_ara is the 3rd SCB customer in my #SocialMedia circle who is ‘baffled’ by the Standard Chartered ‘gift’ …!
Retweeted by @fursid
in reply to @jehan_ara
Samra Muslim @samramuslim
And @jehan_ara is the 3rd SCB customer in my #SocialMedia circle who is ‘baffled’ by the Standard Chartered ‘gift’ …!
in reply to @jehan_ara
Major @MajorSaheb
@samramuslim @jehan_ara Very classic marketing. Membership of Golfclub for corporate account holders.
in reply to @samramuslim
Samra Muslim @samramuslim
Had the bank marketing team spent a little effort in reviewing customer info – they would have had a wowed customer instead @jehan_ara #RonR
in reply to @jehan_ara
FurSid @fursid
bwahahaha… is that a joke!? #EpicFail RT @jehan_ara: Thanks Standard Chartered but … what do I do with this exactly? jehanara.wordpress.com/2012/04/27/tha…
Samra Muslim @samramuslim
Classic #marketing and #prfail on Standard Chartered Bank’s part – sending expensive gifts which are irrelevant to the customer @jehan_ara
in reply to @jehan_ara
Samra Muslim @samramuslim
Mass #marketing gone wrong! #pakistan #banks #SCB MT @jehan_ara: Standard Chartered, what do I do with this exactly? jehanara.wordpress.com/2012/04/27/tha…
Retweeted by @asimzeeshan
Samra Muslim @samramuslim
Mass #marketing gone wrong! #pakistan #banks #SCB MT @jehan_ara: Standard Chartered, what do I do with this exactly? jehanara.wordpress.com/2012/04/27/tha…
Retweeted by @Rai_Azlan
Samra Muslim @samramuslim
Mass #marketing gone wrong! #pakistan #banks #SCB MT @jehan_ara: Standard Chartered, what do I do with this exactly? jehanara.wordpress.com/2012/04/27/tha…
Sabeen Mahmud @sabeen
@jehan_ara ZOMG! Please may I have the helmet?
in reply to @jehan_ara
Jibran Jamshad @jibranjamshad
@jehan_ara probably its there to make you realize that cricket in Pakistan also needs your attention just like IT
12.
Farzal Ali Dojki | April 27, 2012 at 10:28 pm
on a slightly serious note – horrible CRM, a simple age/gender/marital status should be incorporated into gift selection