Betcha Google never thought they’d inspire this!

November 4, 2008 at 2:05 pm 6 comments

gola1For you non-desis out there, Gola is a kind of Slush sold in South Asia – crushed ice with flavoured syrup on top. In Malaysia and Singapore, there is a variation which is called Ice-Kachang.

This stall, set up outside a shopping centre in what is one of Mumbai’s more upscale areas, has found a cheeky way to reach out to internet-using middle class shoppers. We have seen this clean Gola concept in various shopping malls in Pakistan but none of them thought to do it quite this way. gola2

I think what is truly impressive is the sheer attention to detail. Don’t miss the status bar, the address bar and the search boxgola3Notice they even had the effrontery to put a TM on the top right part of the logo. Do you think Google is likely to sue them for a breach of IPR or perhaps they will buy them out and adopt this as part of their marketing strategy in Asia? Anything is possible you know. All I can say is, I think it is really COOL 🙂


Entry filed under: Posts.

The Pakistan IT industry celebrates innovation Great to have such a neighbour

6 Comments Add your own

  • […] This cup of tea was served by: In the Line of Wire […]

  • 2. immy  |  November 4, 2008 at 3:08 pm

    lol… good one 🙂

    I think soon we’ll be seeing some “apple” or “M$” inspired ‘thailay’ like these, soon!

  • 3. immy  |  November 4, 2008 at 3:10 pm

    or maybe… we might see “P@SHAWARI Icecream” in a locality near u lol

  • 4. Jehan  |  November 4, 2008 at 8:38 pm

    I like the concept of P@SHAWARI ice-cream. You’re brilliant! 😉

  • 5. Talha Izhar  |  November 4, 2008 at 9:37 pm

    These are the ideas we can talso hink of if we stop naming these businbesses like “Saleem Qadir ka Unlce Gola”… I am yet to understand the meaning…

  • 6. д§mд  |  November 7, 2008 at 12:54 pm

    Now that’s a business venture =)

    Great Catch!


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