Fair & Lovely ka kamaal

February 1, 2009 at 2:55 pm 5 comments

This was sent to me by a friend. I can’t credit the source since I don’t really know where he got it from. But I thought it was worth sharing. Do I need to tell you who this is? I don’t think so.


Entry filed under: Posts.

Some reason for optimism In the Line of Wire – in conversation with ZeeShan Ahmed

5 Comments Add your own

  • 1. Fair & Lovely ka kamaal | Tea Break  |  February 1, 2009 at 6:21 pm

    […] This cup of tea was served by: In the Line of Wire […]

  • 2. Ali Muslim  |  February 2, 2009 at 9:40 am

    wow!! a mirthful promotion.

    Yeah Yeah, its our “GORA CHITTA” vamped OBAMA 🙂
    But even so if anybody heard song “Kala sha kala mera kala hi sardar goreyan nu dafa karo”

  • 3. Fair & Lovely ka kamaal / LiveFromPakistan  |  February 2, 2009 at 12:48 pm

    Fair & Lovely ka kamaal…

    This was sent to me by a friend. I can’t credit the sou …

  • 4. Rohail  |  February 12, 2009 at 3:45 pm

    LOL! 😀

  • 5. bonzo  |  April 24, 2009 at 7:12 am

    Fair and lovely should be banned. What a lame product. What is wrong with being ‘dark complexioned’ anyway, to create a product like this? I just wish that whoever came up with this bullshit product, had thought to him/herself “that being born with a dark complexion is not a matter of ugliness or low status.” Was that one of the reasons why this product came to existence in the first place? That’s what it seems like. Why would a company create a product (disgustingly a stinky “cream”) to get fairer? Fairer doesn’t mean more attractive you cunts – it just means paler like a dead body!! Why can’t people just live with the colour they’re born with and not try to change it – they should be proud with what god’s given them, and not want to look like their white-skinned “American friends”. And what really shits me is that a country like India, has to follow in the footsteps of America – there’s so much Americanism in Modern India it’s not funny – people’s attitude, way of thinking, consumerism, lifestyle. Don’t get me wrong, I’m not bagging India – I love India and it’s people – it’s just this whole advertising/marketing/media bullshit that is fed to the public that upsets me. For once can’t they try and focus more on their own culture/people?

    I don’t see a reason for someone to be ‘fair and lovely’ especially a person like Obama. I think this ad is so fuckin’ shit, that it makes me want to projectile vomit! It’s Indian advertising at its shittest – no concept, art direction or any consideration put into it. And how much money went into this can we know – all for the marketing of a fucked up, bullshit, lame, useless, disgusting, motherfuckin’ product.

    Maybe the Indian advertising industry need to consider being a little more creative in coming up with better, more local culture-specific, ‘advertising ideas’ to market such wasteful and distasteful products to the nation.


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