Enter your Mobile app for the mBillionth Awards
This seems to be the month dedicated to Mobile Applications developers. First the Nokia CallingAllInnovators Award, then the P@SHA-PSEB Mobile Apps Interactive Discussion scheduled for May 9 and now this! What am I talking about? The mBillionth Award of course.
According to the website, “The mBillionth Award acknowledges South Asia as a key hub of the world’s mobile market in terms of penetration and innovation, and promotes the best of mobile applications in the region”
“Mobile phones are surpassing all other media in terms of penetration in the region: TV, radio, Internet, newspapers, magazines and landlines” it goes on to say and “Mobile platforms are becoming the natural choice for extending essential and innovative digital services to the broadest section of the population. From humble SMS and basic voice to smartphones and enterprise workflow, mobile is the choice for new content and services.”
From cricket news and music ringtones to agricultural price information and tsunami alerts, mobiles have become the “first screen” of choice for millions of South Asians. The mobile phone is improving the marketing reach of consumer brands – while also providing vital connectivity to “bottom of the pyramid” users in remote parts of South Asia.
The mBillionth Award brings together the best mobile experts in South Asia as jurors, to deliberate and decide on the award-winning mobile applications and entrepreneurs in the region.
The annual awards and the accompanying South Asia Mobile Congress promote cross-border exchange of ideas, policy strengths and mobile advocacy.
Awards will be given in 10 categories, covering the entire breadth of the mobile ecosystem: platform, business, culture, education, entertainment, government, health, inclusion, environment, news, heritage and travel & tourism.
Check out the website for details. Although the website says May 15th, the deadline for entries is May 31st, 2010.
Now I know many of you who have some really terrific applications for each of these categories so please go ahead and enter your applications and games now. Just make sure they meet the criteria and are submitted in the right category. Good luck guys! P@SHA has agreed to be the Country Partner from Pakistan for these Awards so come on let’s send the entries NOW.