This too is innovation of a sort!

June 21, 2012 at 7:55 pm 2 comments

This chap has a motorbike as his primary mode of transport. Carrying tubelights on a motorbike may phase other people out but he figured out a unique way of carrying them without having to take his hands off the handles or causing problems for anyone else on the road. This too is innovation, don’t you think? I couldn’t reist taking his picture 🙂

Entry filed under: Posts.

In Memory of Rita M. DeSouza Ads are driving me insane!

2 Comments Add your own

  • 1. Hamza Al Kindi  |  June 21, 2012 at 8:05 pm

    This is definitely an innovation but its not worth noticing because its killing the primary purpose of advertising. In case of the bank it is filling one purpose: getting noticed but damaging more important one being seen as a premium brand not a cheap one. This is hurting the brand image. Promoting the right brand image is the primary purpose of advertising and it is failing to do so,

  • 2. Farzal Ali Dojki  |  June 21, 2012 at 8:39 pm

    and don’t forget, but our beloved push cart walas are entrepreneurial.


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